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TechSmith

Maker of the Camtasia suite for screen recording, video editing, image capture and AI-assisted training content.

TechSmith is the parent company of the Camtasia product suite, software for recording screens and producing training content. TechSmith's line-up covers Camtasia Editor for video, Camtasia Snagit for screenshots and step guides, Camtasia Audiate for AI scripts, voices, avatars and translation, and Screencast for hosting and review. Organisations use it to document processes and train staff.

Best for Companies that need employees, not video specialists, to turn software know-how into tutorials, guides and onboarding material.

TechSmith website home page
Screenshot of techsmith.com, captured 9 Oct 2026
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What is TechSmith?

TechSmith is a software company whose website now presents its tools under the Camtasia name. Camtasia Editor records screen, camera and audio as separate layers and edits them, with options to reshape the cursor after recording and to remove a webcam background. Camtasia Snagit captures images, including long scrolling pages, builds step-by-step guides automatically as a user clicks through a process and can redact sensitive details. Camtasia Audiate adds generative AI: scripts, voices, digital presenters, transcription, editing a video by editing its transcript, and translation of voiceover and captions into seven languages. Camtasia Online is a free browser-based screen recorder. Asset libraries supply stock media and templates, and Screencast handles hosting, timestamped review and team libraries. The bundle aimed at organisations is called Camtasia Pro, and the company cites SOC 2, GDPR and VPAT documentation for enterprise rollouts.

Key Features

Multi-Track Screen Recording

Captures screen, camera and audio as independent layers so each stays editable afterwards.

Cursor and Background Editing

Smooths, resizes or moves the cursor after recording and removes the background behind a webcam picture.

Step Capture

Builds a written guide automatically from the clicks made while walking through a process in Snagit.

Text-Based Editing

Changes a video by editing its transcript as if it were a document, in Audiate.

AI Avatars and Voices

Generates scripts, narration and a digital presenter, with no credits to track according to the site.

AI Translation

Dubs audio and localises captions into other languages; seven are mentioned.

Use Cases

Employee Onboarding
Produce repeatable training videos and update them when a workflow changes.
Software Rollouts
Explain a new tool or process to every team with the same recording.
Knowledge Capture
Record how experts do a task before that knowledge leaves with them.
Customer Education
Publish tutorials and explainers that answer common how-to questions.
Support Documentation
Create annotated screenshots and step guides to reduce repeat tickets.

Things to know

Products carry the Camtasia name
The website presents Snagit, Audiate and the editor as parts of a Camtasia suite, with TechSmith named as the parent company.
Site available in several languages
The website offers English, German, French, Spanish and Japanese versions.
Hosting is a separate product
Sharing, review and team libraries are handled by Screencast, not by the editor itself.

FAQs

What is TechSmith?

TechSmith is a software company and the parent of Camtasia, a suite for screen recording, video editing and image capture.

What is TechSmith's Camtasia used for?

TechSmith's Camtasia suite is used to make training videos, tutorials, how-to guides and documentation from screen recordings and screenshots.

What products does TechSmith offer?

TechSmith lists Camtasia Editor, Camtasia Snagit, Camtasia Audiate, Camtasia Online, Camtasia Assets, Snagit Assets and Screencast. Camtasia Pro is the combined offer for businesses.

Does TechSmith software include AI features?

Yes. TechSmith's Camtasia Audiate provides AI scripts, voices, avatars, transcription and translation, and Snagit can automatically detect and redact sensitive information.

Is there a free TechSmith tool?

Yes. TechSmith describes Camtasia Online as a free online screen recorder, and its site has a section of free web tools.

How much does TechSmith Camtasia cost?

TechSmith's home page does not state prices. See the pricing page on the official website for current plans.

Is TechSmith suitable for enterprise use?

TechSmith says it maintains SOC 2 Type II certification, follows GDPR and provides VPAT accessibility documentation, and it sells a Camtasia for Enterprise option.

Who it's for

  • Learning and development teams
  • IT departments
  • HR teams
  • Customer support teams
  • Instructional designers

Tagsscreen recordingCamtasiaSnagittraining videosAI avatarstext-based editing

Used in these workflows

Each guide lists the stages of one job and the tools that help at each stage. All guides

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