Synthesia
Business video platform that turns scripts, documents and slides into avatar-presented videos in 140+ languages.
Synthesia is an AI video platform for businesses in which an avatar presents a script, so no camera or studio is needed. Synthesia is used by starting from a prompt, document, link or PowerPoint file, choosing an avatar and one of more than 140 languages, then sharing the video by link, embed or SCORM export.
Best for Learning and development, HR and sales enablement teams that produce training and communication videos in several languages and need to update them often.
- Platforms
- Web, API, MCP
- Pricing model
- Freemium
- Free plan
- Yes
- API
- Yes
- Made by
- Synthesia
- Added
Last verified: . Information taken from synthesia.io.
What is Synthesia?
Synthesia is a video platform for companies in which an AI avatar presents the content, so no camera or studio is involved. A video can start from a script, a prompt, a web link, a document or a PowerPoint file, and voiceovers are offered in more than 140 languages. Existing footage can be dubbed with voice cloning and lip sync. Finished videos are shared by link, embedded on a site or exported as SCORM for a learning system, and later edits carry through to every copy. A second product line, Sessions, uses interactive avatars for roleplay practice and for conversational surveys. Workspace controls include brand kits, roles and approval steps, and developers can generate videos, run dubbing and stream real-time avatars through an API or an MCP server.
Key Features
AI Avatars
Presents a script on screen with stock avatars, a personal avatar made from one photo, or a custom-built character.
Video Assistant
Drafts an editable video from a prompt, a URL or an uploaded file such as a slide deck.
Dubbing and Translation
Converts existing videos into other languages with cloned voices, lip sync and glossary controls for terminology.
Interactive Video
Adds quizzes, branching paths and calls to action so viewers respond rather than only watch.
Roleplay and Survey Sessions
Runs live conversations with an avatar for practising difficult calls or interviewing respondents.
Publishing and Analytics
Distributes by link, embed or SCORM and reports views, clicks and completion.
How Synthesia works
Create
Give the assistant a prompt, a document, a PowerPoint file or a link and receive an editable draft that already has a script, scenes and a presenter avatar.
Translate
Produce versions in other languages, with glossary controls that keep names and terminology consistent.
Manage
Lock in a brand kit, set who holds which role and permission, and make approval mandatory before a video goes live.
Publish
Share the video as a link, an embed or a SCORM package; later edits update every shared copy.
Measure
Use the built-in analytics to see views, clicks and how many viewers reach the end.
Screenshots
Use Cases
- Employee Training
- Produce technical, compliance and onboarding videos and update them later without reshooting.
- Sales Practice
- Let reps rehearse discovery and cold calls against an avatar that pushes back and scores them.
- Localising a Video Library
- Dub existing training or product videos for international teams and customers.
- Customer and Staff Research
- Collect feedback through avatar-led interviews that ask follow-up questions and summarise themes.
- Programmatic Video
- Generate personalised videos from a single template through the API.
Things to know
- Free videos are watermarked
- Videos made on the Basic plan carry a Synthesia watermark; removing the logo and downloading content are listed from Starter.
- One shared credit pool
- Video, dubbing and surveys all draw on the same credits, and actual credit use depends on what a video contains.
- Consent for personal avatars
- A Personal Avatar can only be made after the person it depicts records consent live on camera.
- Enterprise-only items
- Unlimited video minutes, SAML/SSO and SCORM export are listed under the Enterprise plan on the pricing page.
FAQs
What is Synthesia?
Synthesia is a platform for making business videos with AI avatars and voiceovers, plus interactive avatar sessions for roleplay and surveys.
What is Synthesia used for?
Synthesia is used by companies to create training, onboarding, sales enablement and internal communication videos without filming, and to translate or dub existing videos.
Is Synthesia free?
Yes, Synthesia's Basic plan is free and needs no credit card. It comes with a monthly allowance of 500 credits, which covers about 10 minutes of video or dubbing, and its videos carry a watermark.
Which paid plans does Synthesia offer?
Synthesia offers Starter, Pro and Enterprise plans. Starter and Pro include a set number of credits each month, while Enterprise is priced individually and adds unlimited video minutes, SAML/SSO and SCORM export.
How many languages does Synthesia support?
Synthesia states that videos can be made in more than 140 languages and voices.
Does Synthesia have an API?
Yes, Synthesia has APIs for video creation, dubbing and real-time interactive avatars, and an MCP server for use from AI assistants.
Can Synthesia make an avatar that looks like me?
Yes. Synthesia builds a Personal Avatar from one photo or a brief video clip, and each avatar requires a live on-camera consent recording.
Does Synthesia integrate with an LMS?
Yes. Synthesia videos can be embedded in courses or exported as SCORM packages, and embedded videos update automatically after an edit.
Who it's for
- Learning and development teams
- HR teams
- Sales enablement
- Marketers
- Enterprises
- Developers
Used in these workflows
- How to build an online course with AI tools, from outline to enrollmentStage 4: Recording video lessons
- The slides come last: AI tools for researching, building and rehearsing a presentationStage 7: Recording and sharing
Each guide lists the stages of one job and the tools that help at each stage. All guides
Comments
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