Pika
AI creative platform with task-specific apps and a range of models for generating video, images and audio.
Pika is an AI creative platform that brings video, image and audio generation into one web workspace. Pika offers its own models alongside models from other providers, wrapped in task-specific apps such as a video studio, colour grading, clip extension and product shots. Pika runs on monthly credits, with a free tier and paid plans.
Best for Editors, marketers and filmmakers who want several generative video, image and audio models behind task-focused tools in one account.
- Platforms
- Web, iOS, API, MCP
- Pricing model
- Freemium
- Starting price
- $10 per month Starter plan, billed monthly
- Free plan
- Yes
- API
- Yes
- Made by
- Pika
- Added
Last verified: . Information taken from pika.art.
What is Pika?
Pika is a generative media platform for video, image and sound. Instead of one general prompt box it is organised into self-contained apps: a video studio that outputs either a brief clip or a multi-shot piece of up to 30 seconds, tools that extend footage, regrade colour or score a clip with music and effects, an image studio and editor, a character creator for reusable characters, and a product-shot generator. Underneath, users can choose among Pika's own models and others such as Seedance, Wan, MiniMax, Nano Banana and ElevenLabs voices. Audio tools cover speech, music and sound effects. Generation is paid for with credits that come with a monthly plan or are bought as one-off packs. Developers can reach the models through an API membership programme called the Pika API Club, and there is a separate enterprise offering.
Key Features
Video Studio
Generates video from prompts and references, from a single short clip up to a 30-second sequence with several shots.
Footage Tools
Lengthens an existing clip by generating extra frames, changes its colour and contrast, or swaps and restyles elements in it.
Image Studio and Editing
Creates images from a prompt and edits existing ones by replacing, removing or restyling parts of the picture.
Character Studio
Defines a custom character that can be reused across later images and videos.
Audio Generation
Produces speech, music and sound effects, including a soundtrack tool that matches ambience and foley to what happens in a clip.
Model Selection
Offers Pika's in-house models next to third-party video, image and voice models inside the same account.
Screenshots
Use Cases
- Product Ads
- Generate styled product images and short ad clips without organising a photoshoot.
- Voice-Over for Social Video
- Add generated speech to a clip intended for social channels.
- Scoring a Rough Cut
- Lay music, ambience and effects under footage that has no sound yet.
- Recurring Characters
- Keep one character consistent across a series of scenes.
- Building on the API
- Call the same generation models from your own application through the API Club membership.
Pricing
Free
Free
per month, no subscription
No monthly credits; credit packs only
- All models
- No watermark
- No commercial license
Starter
$10
per month, billed monthly
900 credits per month
- 2 parallel video generations
- 8 parallel image and audio generations
Creator
$35
per month, billed monthly
3,150 credits per month
- 8 parallel video generations
- 32 parallel image and audio generations
Fancy
$95
per month, billed monthly; higher tiers up to $880
8,550 credits per month and up
- Unlimited parallel generations
- Early access to new models from the $440 tier
Enterprise
Custom
contact sales, custom
Custom
- For studios and teams
- Dedicated support
Prices as listed in the plan comparison on the official pricing page with monthly billing; the page marks its amounts as USD. Annual billing is shown as 20% lower ($8, $28 and $76–$704 per month). One-off credit packs are sold separately at 60 credits per $1. Checked 9 Oct 2026 at pika.art.
Things to know
- Top-up credits have a limited scope
- Purchased credit packs work only in Pika Create on pika.art; the pricing page says they cannot be used with the API, MCP, the iOS app or old.pika.art.
- Plan credits expire each period
- Monthly credits refresh at the start of a billing period and do not accumulate, while top-up credits last 365 days.
- No refunds on cancellation
- Cancelling keeps the plan active until the period ends, and the remaining time is not refunded.
- Commercial license is not on Free
- The Free plan lists a commercial license among the things it leaves out.
FAQs
What is Pika?
Pika is an AI creative platform for generating and editing video, images and audio through a set of focused apps.
What is Pika used for?
Pika is used to create video clips, product shots, images, voice-overs, music and sound effects, and to extend or regrade existing footage.
Is Pika free?
Yes. Pika has a Free plan with access to all models and no watermark, but it includes no monthly credits, so generation relies on purchased credit packs. It does not include a commercial license.
How much does Pika cost?
Pika's pricing page lists Starter at $10 per month, Creator at $35 per month and Fancy from $95 per month with monthly billing. Annual billing is shown as 20% lower.
Do unused Pika credits roll over?
Pika plan credits reset every billing period and are not carried forward. Top-up credits are kept between periods and lapse 365 days from the date they were bought.
Does Pika have an API?
Yes. Pika offers API access through a membership programme called the Pika API Club and a separate Enterprise API.
Can I cancel a Pika subscription?
Yes. A Pika plan can be cancelled from the Subscription page and stays active until the period ends, after which the account moves to Free. Payments are non-refundable.
Who it's for
- Filmmakers
- Video editors
- Marketers
- Ad creatives
- Developers
Comments
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Alternatives to Pika
| Tool | Free plan | Starting price | API |
|---|---|---|---|
 Google FlowGoogle's AI creative studio for generating and editing video and images, with an agent and custom tools. |
Yes | — | — |
 RunwayAI platform for generating and editing video, images and audio, with a developer API and world models. |
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 Kling AIAI video and image generator with a creative studio, agent-driven canvas, API and desktop and mobile apps. |
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 Magic HourOnline studio of AI video, image and audio tools, with templates and a developer API. |
Yes | — | Yes |
 FlexClipOnline video maker and editor with templates, stock media and AI tools for text-to-video, subtitles and voice. |
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Listed in the same categories as Pika. A starting price appears only where we checked it on the maker’s pricing page; a dash means not checked or not published. All AI Video Generator tools