Ranchers

Try Ranchers

Weights and styles

• Regular 400Ranchers Regular

About Ranchers

Ranchers is a display typeface that imitates the relaxed sans serif lettering drawn by hand-lettering artists in the 1950s. The specimen shows very heavy strokes with small counters, a narrow build and outlines that are not quite regular: stems lean a little, curves bulge, and the lowercase a is a simple single-storey shape. The lowercase is tall against the capitals, so words form a dense dark band. The family is one Regular style and is not a variable font. Its 443 glyphs cover the Latin and Latin Extended sets, including the letters for Turkish, Polish, Czech and Romanian. The official description recommends setting it larger than 40 pixels. The catalogue credits Impallari Type; the name table and the copyright notice name Pablo Impallari and Brenda Gallo. The license is the SIL Open Font License 1.1.

Where Ranchers works

Event and gig posters

Dense black letters with small counters hold a short title at poster size, the use named in the official description.

Diner, barbecue and rodeo themes

The 1950s hand-lettered model gives menus and flyers a mid-century sign-painter look.

Large web headlines

Set above the recommended 40 pixels, the uneven hand-drawn outlines stay visible instead of closing up.

Stickers and badges

A narrow, heavy word fits inside a round or shield-shaped mark without thinning out.

Glyphs

Language support

The family contains the core letters these languages are written with:

• English
• French
• German
• Spanish
• Portuguese
• Italian
• Dutch
• Swedish
• Norwegian
• Danish
• Finnish
• Icelandic
• Catalan
• Turkish
• Polish
• Czech
• Slovak
• Hungarian
• Romanian
• Croatian
• Slovenian
• Lithuanian
• Latvian
• Estonian

Character sets found in the files: latin, latin-ext. The language list is a check of required letters against the font, not a promise of typographic quality in each language.

License

Fonts that pair with Ranchers

Suggestions come from simple rules on the records: a contrasting classification and enough weights to carry body text. They are a starting point, not a verdict.

Use Ranchers on the web

Download the family and host the files on your own site, then declare them in CSS. Please do not link to the files on trendhub.net: preview files here are subsets and their addresses change.

@font-face {
  font-family: "Ranchers";
  src: url("/assets/fonts/Ranchers-Regular.ttf") format("truetype");
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}

body {
  font-family: "Ranchers", sans-serif;
}

Or load it from the official source. Google Fonts serves Ranchers with this markup:

<link rel="preconnect" href="https://fonts.googleapis.com">
<link rel="preconnect" href="https://fonts.gstatic.com" crossorigin>
<link href="https://fonts.googleapis.com/css2?family=Ranchers&display=swap" rel="stylesheet">

Things to know

Meant for sizes above 40 px

The official description advises using Ranchers bigger than 40 pixels; the small counters fill in when the type is set small.

One style

There is a single Regular style with no lighter cut and no italic, although the letters themselves are very heavy.

Two sets of credits

The catalogue lists Impallari Type as designer, while the font's name table names Pablo Impallari and Brenda Gallo.

FAQs

Collections with Ranchers

• Mid-century display fonts from the 1950s to the 1970s

  Bouncing, hand-lettered display faces after post-war advertising, cartoons, motel signs and record covers.

Similar fonts

Other families in the same classification, ordered by shared use tags. All display fonts