Allura

Try Allura

Weights and styles

• Regular 400Allura Regular

About Allura

Allura is a script typeface drawn with a thin, almost even pen line and a strong rightward slant. The lowercase letters join and stay small and regular, while the capitals sweep out in long horizontal entry strokes and loops; in the specimen a row of capitals overlaps because each one reaches under its neighbour. The official description explains that this OpenType version merges three sets of letters, casual, script and formal, and adds alternate glyphs and flourished ornaments, which accounts for the 1,048 glyphs in a font with a single Regular style. There is no bold or italic, and Allura is not variable. Coverage includes the Latin, Latin Extended and Vietnamese subsets. Robert Leuschke is credited as the designer. Allura was added to Google Fonts in 2012 and is published under the SIL Open Font License 1.1.

Where Allura works

Wedding stationery

Long entry strokes on the capitals frame names on invitations, place cards and menus.

Cosmetics and food packaging

Packaging is one of the uses the design was made for, and the thin pen line reads as a handwritten product name.

Advertising headlines

A short phrase in Allura contrasts with plain supporting type in an advert or banner.

Monograms and initials

The 1,048 glyphs include alternates and flourishes, giving several ways to draw the same initial.

Glyphs

Language support

The family contains the core letters these languages are written with:

• English
• French
• German
• Spanish
• Portuguese
• Italian
• Dutch
• Swedish
• Norwegian
• Danish
• Finnish
• Icelandic
• Catalan
• Turkish
• Polish
• Czech
• Slovak
• Hungarian
• Romanian
• Croatian
• Slovenian
• Lithuanian
• Latvian
• Estonian
• Vietnamese

Character sets found in the files: latin, latin-ext, vietnamese. The language list is a check of required letters against the font, not a promise of typographic quality in each language.

License

Fonts that pair with Allura

Suggestions come from simple rules on the records: a contrasting classification and enough weights to carry body text. They are a starting point, not a verdict.

Use Allura on the web

Download the family and host the files on your own site, then declare them in CSS. Please do not link to the files on trendhub.net: preview files here are subsets and their addresses change.

@font-face {
  font-family: "Allura";
  src: url("/assets/fonts/Allura-Regular.ttf") format("truetype");
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}

body {
  font-family: "Allura", cursive;
}

Or load it from the official source. Google Fonts serves Allura with this markup:

<link rel="preconnect" href="https://fonts.googleapis.com">
<link rel="preconnect" href="https://fonts.gstatic.com" crossorigin>
<link href="https://fonts.googleapis.com/css2?family=Allura&display=swap" rel="stylesheet">

Things to know

Alternates need OpenType support

The casual, script and formal variants and the flourishes are reached through OpenType features, which not every application exposes.

Thin strokes

The pen line is light throughout; in the small sample line of the specimen it is already fine.

Single weight

Allura has Regular 400 only.

FAQs

Collections with Allura

• Script fonts for wedding invitations

  Formal and semi-formal connected scripts for names, invitations and place cards, from copperplate hairlines to relaxed pen writing.

Similar fonts

Other families in the same classification, ordered by shared use tags. All script fonts