Search Atlas
Agentic marketing platform that carries out SEO, AI search visibility, ads, content and site health work.
Search Atlas is an agentic marketing platform that automates SEO, AI search visibility, paid ads, content and site health. Search Atlas is used by connecting a website and ad accounts; the system then analyses them, applies fixes and publishes content, and an optional approval mode holds every change for review.
Best for Agencies and marketing teams that manage several websites and want search, content and ad tasks executed automatically from one account.
- Platforms
- Web
- Pricing model
- Subscription
- Free trial
- Yes
- Added
Last verified: . Information taken from searchatlas.com.
What is Search Atlas?
Search Atlas is an agentic marketing platform that plans and carries out search and advertising work for a website instead of only reporting on it. After a site and its ad accounts are connected, the system analyses them, decides on actions and applies them: technical and on-page corrections through its OTTO SEO agent, new content, Google and Meta ad adjustments, Google Business Profile updates and link outreach. A separate LLM Visibility module follows the prompts where a brand is mentioned by Google AI Mode, ChatGPT and Perplexity, and shows where rivals are cited instead. Agencies can run many client sites from a single login with dashboards and reports under their own brand. Usage is metered with a monthly pool of Universal Credits, and an approval mode lets a person sign off changes before they go live.
Key Features
OTTO SEO agent
Applies technical repairs and on-page changes to a connected site using live search data, without a ticket queue.
LLM Visibility
Records which AI-assistant prompts mention your brand and which ones cite competitors, across ChatGPT, Perplexity and Google AI Mode.
Content Genius
Researches, drafts and publishes pages aimed at ranking in search and being quoted by answer engines.
Smart Ads
Builds campaigns and then shifts budget, bids and targeting as results change.
Local SEO tools
Keeps Google Business Profile listings up to date for every location a business has.
White-label reporting
Sends dashboards and automated reports to clients under the agency's own branding.
How Search Atlas works
Connect your site and ad accounts
Link the website and the advertising accounts you want the platform to work on.
Let the system analyse them
Search Atlas reviews the connected properties and decides which actions to take.
Work is applied
Fixes, content and campaign changes are shipped to the site and accounts.
Review what was done
You see a record of the changes, or approve each one first if approval mode is on.
Use Cases
- Running SEO for agency clients
- Manage a roster of client sites, campaigns and reports from a single account.
- Fixing technical site issues
- Let the agent find broken links, slow pages and missing metadata and apply the corrections.
- Tracking AI answer citations
- See whether assistants mention your brand for the prompts you care about.
- Managing multi-location listings
- Keep business profiles consistent across many branches.
- Consolidating a tool stack
- Replace separate audit, rank tracking, backlink and reporting products with one system.
Things to know
- Usage runs on Universal Credits
- Each plan includes a monthly allowance of Universal Credits that is spent across all of the tools.
- Changes are automatic unless you opt in to approval
- By default the platform publishes its changes itself; approval mode must be switched on for manual sign-off.
- Replacement scope depends on the plan
- The site states that how many other tools Search Atlas can replace varies with the plan and product areas used.
- AI platform coverage differs by tier
- Higher tiers add further assistants such as Copilot and Perplexity to the visibility tracking.
FAQs
What is Search Atlas?
Search Atlas is an agentic marketing platform that runs SEO, AI search visibility, paid ads, content and site health tasks for a website and reports on what it changed.
What is Search Atlas used for?
Search Atlas is used to automate search optimisation and related marketing work, such as technical fixes, content publishing, ad management and local listings, for one site or many client sites.
Who is Search Atlas for?
Search Atlas is aimed at consultants, agencies offering SEO, marketing teams working in-house and brands with several locations. The site says it suits teams that look after multiple websites or client accounts.
Does Search Atlas offer a free trial?
Yes. The Search Atlas home page advertises a seven-day free start with full access. For plan prices, see the official pricing page.
Can I review changes before Search Atlas publishes them?
Yes. Search Atlas applies changes automatically by default, but it has an approval mode in which nothing goes live until you confirm it.
What is OTTO SEO?
OTTO SEO is the Search Atlas agent that carries out technical fixes, on-page improvements and content work on the sites you connect.
Which tools can Search Atlas replace?
Search Atlas says it can stand in for separate products covering keyword research, site audits, rank tracking, content optimisation, local SEO, backlink analysis and reporting. The site notes that the overlap depends on your plan.
Who it's for
- SEO agencies
- In-house marketing teams
- Consultants
- Multi-location brands
Used in these workflows
- Getting found in search and in AI answers: tools for audits, content, citations and linksStage 1: Site audit
- Getting found in search and in AI answers: tools for audits, content, citations and linksStage 4: Structured data and on-page fixes
- Which AI tools do you need to build a website?Stage 6: Search engine optimization
- Writing a blog for search: AI tools from keyword research to rank trackingStage 6: On-page SEO
- Writing a blog for search: AI tools from keyword research to rank trackingStage 9: Tracking rankings and AI visibility
Each guide lists the stages of one job and the tools that help at each stage. All guides
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Listed in the same categories as Search Atlas. A starting price appears only where we checked it on the maker’s pricing page; a dash means not checked or not published. All SEO & AI Visibility tools