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ScorePlay

Media asset management platform for sports organisations, with AI tagging, distribution and live production tools.

ScorePlay is a media management platform built for sports organisations. ScorePlay stores photos and video from every source, applies AI tagging to index them automatically, and distributes the assets to athletes, partners and broadcasters. Clubs, leagues and competitions use it for digital asset management, video and live production, and custom enterprise setups.

Best for Clubs, leagues and competition organisers that need to organise large volumes of match photos and video and share them quickly.

ScorePlay website home page
Screenshot of scoreplay.io, captured 9 Oct 2026
Pricing model
Contact sales
Made by
ScorePlay
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Last verified: . Information taken from scoreplay.io.

What is ScorePlay?

ScorePlay is an AI-powered platform that manages sports content from capture to distribution. It offers digital asset management for still images and short clips, media asset management aimed at longer video and live material, and custom enterprise installations. The product line consists of Live for real-time production across broadcast and digital, Vault as the central store for assets from any tool or drive, Flow for distribution and collaboration, Intel for commercial insight, and ScorePlay Connect for integrations with other software. Uploaded content is indexed automatically by AI, so a photographer's pictures can be passed on to players and sponsors soon after upload, including through a mobile app for athletes. Solutions are grouped by organisation type, covering teams, leagues and competitions, and by role, covering digital, media and broadcast, and IT staff. The site says that 300 sports organisations use the platform. Access begins with a demo request.

Key Features

Vault

Keeps assets from different tools and drives in one managed library.

AI Tagging

Indexes uploaded photos and video automatically so they can be searched and routed.

Flow

Handles distribution and collaboration so content reaches athletes, partners and broadcasters.

Live

Supports AI-driven production in real time for broadcast and digital output.

Intel

Provides commercial intelligence about the content an organisation produces.

ScorePlay Connect

Offers custom integrations with the tools already used in a media workflow.

Use Cases

Sharing Match Photos with Players
Athletes receive tagged pictures in the app shortly after the photographer uploads.
Sponsor Deliverables
Send partners the assets that feature their branding.
League-Wide Media Hub
A league gives clubs and broadcasters one place to find footage.
Live Event Clipping
Produce highlights during a game for social and broadcast use.
Archive Consolidation
Move scattered drives into a searchable library.

Things to know

Sports-specific product
ScorePlay is built for sports organisations and is not presented as a general-purpose asset manager.
Sales-led access
There is no self-serve signup on the home page; the route in is a demo form.

FAQs

What is ScorePlay?

ScorePlay is an AI-powered media asset management platform designed for sports teams, leagues and competitions.

What is ScorePlay used for?

ScorePlay is used to store, tag, find and distribute sports photos and video, and to support live production.

How much does ScorePlay cost?

ScorePlay does not publish prices on its home page; organisations are asked to book a demo or talk to the team.

Does ScorePlay have a mobile app?

Yes. ScorePlay says athletes receive content through its app, and the site footer links to a mobile app page.

What products does ScorePlay include?

ScorePlay's product line is Live, Vault, Flow, Intel and ScorePlay Connect.

Who uses ScorePlay?

ScorePlay says 300 sports organisations use the platform, and its site quotes staff from rugby, volleyball, basketball and football bodies.

Who it's for

  • Sports teams
  • Leagues
  • Competition organisers
  • Broadcast teams
  • Sports marketing teams

Tagsdigital asset managementmedia asset managementsports mediaAI taggingcontent distribution

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