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TubeBuddy

YouTube optimisation toolkit with keyword research, SEO scoring, thumbnail and title A/B testing and channel analytics.

TubeBuddy is a toolkit for optimising YouTube channels that works as a browser extension within YouTube. TubeBuddy helps creators research keywords, score and improve a video's title, tags and description, A/B test thumbnails and titles, analyse performance and edit many videos in bulk. TubeBuddy has a free plan and paid licenses per channel.

Best for YouTube creators and channel managers who want data on keywords, thumbnails and performance while working inside YouTube.

TubeBuddy website home page
Screenshot of tubebuddy.com, captured 9 Oct 2026
Platforms
Web, Browser extension
Pricing model
Freemium
Free plan
Yes
Made by
TubeBuddy
Added

Last verified: . Information taken from tubebuddy.com.

What is TubeBuddy?

TubeBuddy is a channel management and optimisation toolkit for YouTube that runs as a browser extension inside the YouTube interface. Its tools fall into four groups. For search, Keyword Explorer shows what viewers look for and how competitive a term is, and SEO Studio scores a video's title, tags and description as you edit and lists what to change. For clicks, an A/B testing tool rotates thumbnail and title variants, measures click-through rate and picks the winner. For analysis, dashboards report rankings, impressions, retention and channel health and compare competitors. For productivity, bulk editors update cards, end screens and text across many videos, and uploads can be scheduled. There are also title and thumbnail generators and a video ideas feature. A free plan exists, with Pro, Legend and Enterprise licenses above it.

Key Features

Keyword Explorer

Surfaces the search terms viewers use on YouTube along with volume data, to help choose topics with lower competition.

SEO Studio

Scores a video's metadata in real time and recommends specific edits to titles, tags and descriptions.

A/B Testing

Rotates alternative thumbnails or titles on a published video, tracks click-through rate and reports the stronger version.

Channel Analytics

Shows which videos bring views, subscribers and revenue, with a channel health report and competitor comparison.

Bulk Processing

Applies find-and-replace, card edits and end screen changes to many videos in one operation.

Title and Thumbnail Tools

Generates title options and thumbnails and analyses an existing thumbnail before publishing.

Videos

Tubebuddy in 60 SecondsOfficial one-minute overview of the product. Watch on YouTube
How to Upload YouTube Videos for More ViewsOfficial tutorial on uploading videos with optimisation in mind. Watch on YouTube
Get 4000 Watch Hours with This Simple StepOfficial tutorial about reaching the watch-hour threshold. Watch on YouTube

Use Cases

Planning a New Video
Check search demand for a topic before recording.
Improving Click-Through Rate
Test two thumbnails on an existing video and keep the one viewers click more.
Refreshing a Back Catalogue
Update descriptions and end screens across older videos in bulk.
Tracking Competitors
Compare your channel's performance with similar channels in your niche.
Managing Client Channels
Run optimisation for several channels as an agency on an Enterprise license.

Things to know

One license, one channel
A standard license applies to a single YouTube channel.
Creator packages are for individuals
The Pro and Legend packages are offered to individual creators; channels that meet business criteria such as multiple channels or 50,000 or more subscribers are directed to Enterprise.
Charged in US dollars
The pricing page notes that amounts shown in a local currency are estimates and that TubeBuddy bills in United States dollars.
30-day refunds
Refund requests within 30 days go through TubeBuddy Support.

FAQs

What is TubeBuddy?

TubeBuddy is a YouTube optimisation platform that provides keyword research, SEO recommendations, A/B testing, analytics and bulk editing tools.

Is TubeBuddy free?

Yes, TubeBuddy has a free plan that needs no credit card. Paid licenses unlock more tools, and a cancelled license drops the channel back to the free plan.

How much does TubeBuddy cost?

TubeBuddy sells Pro and Legend licenses with monthly or yearly billing and a custom-priced Enterprise option. See the official pricing page for current figures.

How many channels does a TubeBuddy license cover?

A standard TubeBuddy license is tied to a single YouTube channel; organisations with several channels are pointed to Enterprise.

Does TubeBuddy offer refunds?

TubeBuddy's FAQ states a 30-day refund policy, handled through its support team.

Can I cancel TubeBuddy at any time?

Yes. A TubeBuddy license can be cancelled from the account, and paid features stay active until the current payment period ends.

Does TubeBuddy have a browser extension?

Yes. TubeBuddy is installed as a Chrome extension, and the site also mentions a mobile app.

Who it's for

  • New YouTube creators
  • Growing channels
  • Agencies
  • Brands
  • Content teams

TagsYouTube SEOkeyword researchA/B testingthumbnailschannel analyticsbulk editing

Used in these workflows

Each guide lists the stages of one job and the tools that help at each stage. All guides

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