Moon-Phase Mooncake Brand Hero Board

《Mid-Autumn Dessert E-commerce Productization Proposal》 Prompt: [Board 1 | Brand Hero Visual / Brand Hero Board] Generate a vertical 3:4 high-finish brand hero proposal image, theme «Wangyue Tianzao | a modern oriental dessert brand inspired by the moon phases». This is a standalone hero cover, not a four-grid; do not merge with other pages. It is a premium proposal board / Hero Board focused on first-glance impact, brand tone, the moon-phase dessert concept, and Mid-Autumn gifting flair. [Brand] Name: Wangyue Tianzao; English auxiliary name: MOONLIGHT SWEET ATELIER; light IP: Yuejianling; positioning: a modern oriental dessert brand by moon phases / new Mid-Autumn mooncake series / premium gifting dessert brand; slogan: «Turn moonlight into a sweet.» [Style] Modern oriental moon-phase dessert aesthetic, premium realistic product photography, with light and shadow and layers; not too bright nor too dark. Mid-value base with night-sky deep blue, moon white, mist gray, tea gold, osmanthus gold; a moonlit, appetizing feel. [Content] 1. A premium moon-phase dessert gift box, open or half-open; 2. 4–6 «new moon-phase series mooncakes» neatly arranged; 3. at least 2 cut open showing real, exquisite, tempting molten cores or cross-sections: New Moon Oolong (oolong custard core), Half Moon Osmanthus (osmanthus rice-wine core), Full Moon Custard (low-sugar custard core), Crescent Sesame (black sesame core), Lunar Eclipse Cacao (cacao-hazelnut core), Moon White Lotus (low-sugar white lotus paste); 4. tea ware, silver spoon, small tray, moonlight projection, tabletop objects; 5. the light IP «Yuejianling» appears subtly and tastefully: seal crest, small metal badge, charm, micro-sculpture, embossed symbol; 6. convey the difference: «not a traditional red-gold mooncake box, but a modern moon-phase dessert brand». [Text] Must clearly appear: Wangyue Tianzao; MOONLIGHT SWEET ATELIER; «Turn moonlight into a sweet.» Optional subheads: moon-phase dessert series; Mid-Autumn limited; low-sugar light luxury; tea-pairing dessert. [Board 2 | Identity & IP System / Identity & IP System Board] Generate a vertical 3:4 high-finish identity and IP system board of the same theme. A standalone identity & IP system board, not a four-grid. Focus on identity language, moon-phase graphic language, the packaging small-materials system, and the light IP «Yuejianling». [Style] Modern oriental, moonlit feel, refined, designed order; with light and shadow but no extremes. Background in moon white, mist gray, light blue-gray with accents of night-sky deep blue, tea gold, osmanthus gold. Premium and systematic, not too bright nor too dark. [Content] 1. Logo: Wangyue Tianzao; MOONLIGHT SWEET ATELIER; 2. color system: night-sky deep blue, moonlight silver-white, moon white, tea gold, osmanthus gold, sesame ink gray, warm custard yellow, lotus-paste cream; 3. graphic language: moon-phase shapes, moon-arc trajectory, night-sky dot-lines, tea-vapor curves, pastry outlines, packaging patterns; 4. IP «Yuejianling» system: main figure, badge version, tag version, stamp version, sticker version, simplified icon version; character: refined, mysterious, quiet, light; not childish, not exaggerated, no big-eyed cartoon. [Text] Must clearly appear: Wangyue Tianzao; MOONLIGHT SWEET ATELIER; Yuejianling; New Moon Oolong; Half Moon Osmanthus; Full Moon Custard; Crescent Sesame; Lunar Eclipse Cacao; Moon White Lotus. [Requirements] Clear, complete layout like a premium brand-system board; structured but not rigid like a VI manual; no childish illustration; no unrelated elements (zongzi, bayberry, etc.); all around «moon-phase desserts / Mid-Autumn mooncakes / oriental dessert series»; premium realistic, with real materials, paper, metal badge, and emboss details in parts. [Board 3 | Product & Packaging System / Product & Packaging System Board] A standalone product and packaging board, not a four-grid. Focus on the new mooncake series, box specs, packaging matrix, flavor system, and real food texture. [Brand] as above; positioning includes a premium Mid-Autumn gifting dessert system. [Style] Premium realistic product photography + modern packaging-proposal feel, with light and shadow and layers; not too bright nor too dark; tones of night blue, moon white, cream white, tea gold, osmanthus gold, with subtle per-flavor color differences. [Content] 1. Flavor matrix clearly showing 6 mooncakes: New Moon Oolong, Half Moon Osmanthus, Full Moon Custard, Crescent Sesame, Lunar Eclipse Cacao, Moon White Lotus; 2. spec system: single, 2-piece taster, 4-piece moon-phase box, 6-piece Mid-Autumn gift box, 8-piece Full Moon box, tea-pairing set; 3. packaging system: single pack, small box, medium box, large box, tote bag, inner tray structure; 4. appetizing close-ups: at least 2–3 cut mooncakes clearly showing molten core, sesame, custard, osmanthus, oolong, cacao fillings, real and fine; 5. IP «Yuejianling» naturally woven into packaging: gift charm, label icon, badge, seal crest, corner object on the package. [Requirements] Strong «sellable» feel; readable as a complete Mid-Autumn mooncake and oriental dessert product system; no unrelated products (zongzi, bayberry, cold chain, etc.); a systematic, tiered brand product matrix, not random box shots; premium realistic, real materials and food texture; no cheap-promo feel, no childish cartoon. [Board 4 | Campaign & Sales Scenarios / Campaign & Sales Scenario Board] Generate a vertical 3:4 high-finish campaign and sales scenario board of the same theme. A standalone brand-application board, not a four-grid. Focus on real e-commerce, Mid-Autumn gifting, unboxing, offline display, and social media. [Style] Premium realistic, modern oriental, moonlit feel, with light and shadow and layers; an atmosphere of night and moonlight plus the warmth and gifting flair of a dessert brand; not too bright nor too dark; composition like a professional proposal board, not an ordinary promo poster. [Content] 1. E-commerce: mobile home, product detail page, Mid-Autumn campaign page, flavor page, gift-box page; 2. unboxing: opening the box, seeing neatly placed moon-phase mooncakes, seal, gift card, charm, tea-pairing note card; emphasize refinement, ritual, dignified gifting; 3. gifting: Mid-Autumn gifts, office gifting, family reunion sharing, evening tea, women's afternoon tea / friends gathering; 4. offline display: mall Mid-Autumn pop-up stand, gift-box display, small dessert counter or limited Mid-Autumn showcase; 5. social media: tabletop moonlit dessert shot, cross-section close-up, unboxing shot, attractive grass-planting shot; 6. IP «Yuejianling» appearing naturally in scenes: seal, corner icon on the screen, object on the stand, crest on the gift card. [Requirements] This board emphasizes real sales and dissemination more than Board 3; all around «new mooncakes / Mid-Autumn / oriental dessert series»; no generic lifestyle imagery or unrelated categories; do not copy the traditional red-gold mooncake cliché; convey a modern oriental dessert brand young people want to buy, gift, and share; premium realistic, with real screen UI, real unboxing, and real gifting scene feel.