# EmbedSocial > UGC platform that turns reviews and social posts into embeddable website widgets built and styled with AI prompts. EmbedSocial is a user-generated content platform that pulls reviews and social media posts from connected accounts and displays them as widgets on a website. EmbedSocial lets users design those widgets by prompting an AI builder or starting from a template, then embed them with one line of code. Social listening, publishing and a shared inbox are also included. **Best for:** Businesses and agencies that want live reviews and social content on an existing website without custom development. - Official site: https://embedsocial.com - Listed in: [Social Media](https://trendhub.net/ai-tools/category/social-media), [Customer Service](https://trendhub.net/ai-tools/category/customer-service) - Last checked: 2026-10-09 (facts taken from embedsocial.com) - Source page: https://trendhub.net/ai-tools/embedsocial-ugc-review-widgets-websites ## Key facts - Platforms: Web, API, MCP - Pricing model: Freemium - Free plan: Yes - Free trial: Yes - API: Yes - Made by: EmbedSocial ## What is EmbedSocial? EmbedSocial is a platform for collecting user-generated content and showing it on websites. After a business connects sources such as Instagram, Google, TikTok, Facebook, YouTube, LinkedIn or an uploaded CSV, the content is synced automatically through the networks' official APIs. Widgets, including review sliders, social walls, feeds, testimonial sections and shoppable galleries, are created from templates or generated by describing the design to an AI builder, and the result is pasted into any site as a single code snippet. Moderation combines AI relevance scoring with manual selection and keyword rules, and products can be tagged to make posts shoppable. Beyond widgets, the company offers a social media API, keyword and mention tracking, post scheduling, a team inbox and Google Business Profile management. Integrations cover WordPress, Shopify, Wix and Webflow. A permanent free plan and a seven-day trial of paid plans exist. ## Key features - **AI Widget Builder**: Generates and restyles a widget's layout, colours and language from a written prompt. - **Automatic Content Sync**: Pulls new posts and reviews from connected accounts so embedded sections update on their own. - **Moderation Controls**: Scores content for relevance with AI and supports manual approval and keyword filters. - **Shoppable Content**: Attaches product links to posts using catalogues synced from Shopify, Google or Square. - **Social Listening and Inbox**: Tracks keywords, hashtags and competitor mentions and routes messages and comments into one team queue. - **Social Media API**: Returns posts, media and reviews from several networks through a single API. ## How EmbedSocial works 1. **Connect sources**: Link accounts such as Instagram, Google or TikTok, or upload content as a CSV file. 2. **Design with a prompt**: Describe the widget you want to the AI builder, or start from a template. 3. **Embed the code**: Copy the single line of code and paste it into the website. ## Use cases - **Reviews on a Landing Page**: Show current Google reviews in a slider beside a call to action. - **Instagram Feed on a Store**: Display a brand's posts with tagged products on a Shopify site. - **Event Social Wall**: Aggregate hashtag posts from several networks into one live wall. - **Agency Client Sites**: Manage widgets for many clients and invite them as collaborators. - **Local Listings Management**: Schedule Google Business Profile posts and reply to reviews across locations. ## Things to know - **Free plan limits**: The Free plan is capped at a single connected source, with monthly views and stored media each limited to 500. - **Trial needs a card**: The seven-day trial of a paid plan requires card verification; the card is not charged if you cancel before the trial ends. - **Prices shown in local currency**: The pricing page can show prices in a local currency, so no figures are given here. - **Security certification**: The site states that EmbedSocial is ISO 27001:2022 certified. ## FAQs ### What is EmbedSocial? EmbedSocial is a platform that gathers user-generated content and reviews and embeds them on websites as widgets. ### What is EmbedSocial used for? EmbedSocial is used to display social feeds, reviews and testimonials on websites, and to monitor mentions, schedule posts and manage Google Business Profile listings. ### Is EmbedSocial free? EmbedSocial has a permanent Free plan limited to one source, and paid plans come with a seven-day trial. See the official pricing page for current rates. ### Which platforms does EmbedSocial connect to? EmbedSocial pulls content from Google, Instagram, Facebook, TikTok, YouTube, LinkedIn, X, Threads and Pinterest, among others. ### Does EmbedSocial have an API? Yes. EmbedSocial offers a social media API that returns content from multiple networks, and separate API access for Google Business Profile. ### Does EmbedSocial work with WordPress and Shopify? Yes. EmbedSocial widgets can be embedded on WordPress, Shopify, Wix, Webflow and other site builders by pasting a code snippet. ### Can I moderate what appears in an EmbedSocial widget? Yes. EmbedSocial provides AI filters, manual approval and keyword rules for deciding which content is shown. --- Source: https://trendhub.net/ai-tools/embedsocial-ugc-review-widgets-websites (trendhub)